Confession: Within the last several several weeks I have been furiously coding away on the new project included in HubSpot Labs. It’s known as GrowthBot. It is a chatbot for marketing and sales people — and anybody searching to develop a business (like startup folks).
The launch went well, and my bot is presently happily handling a large number of messages. Such things as “show me companies in california which use HubSpot” and “who’re the very best influencers about squeeze pages”. GrowthBot can answer many of these, and a large number of others. So, overall, it has been a great day.
But, anytime bots show up in conversation (no pun intended), particularly with media folks, people appear to frequently wander in to the “are bots likely to replace humans?” arena. Some question “will this bot cause individuals to lose their jobs?” I can not speak for those bots, however for GrowthBot, rapid response is no.
I’ll explain having a visual:
Generate income prefer to consider it’s not, Human versus. Bot, but Human + Bot. The bot amplifies you skill. The bot is definitely an exponent.
It isn’t smart enough to create your blog publish — however it let you know what posts in regards to a particular subject individuals are discussing. You simply ask: “do you know the top posts now on product marketing?”
It isn’t smart enough to instantly operate a campaign to drive traffic towards your site — however it can fix the way your web site traffic does. “How was organic visitors to the website recently?” And also the bot also informs you the way that comes even close to the last month. You are able to compare results year-over-year (Yes, June is really a slow month, but is that this June slower than normal?)
It isn’t savvy enough to shut an offer for you personally, but it can benefit you discover prospective customers by asking: “show me lawyers in Boston which use Google Apps”. (Presuming you are selling SaaS software to lawyers and therefore are searching to locate businesses that are modern enough to make use of Google Apps).
So, you are still doing the creative, significant work.   GrowthBot is simply causing you to better, more powerful, faster. It offers a superior use of information you might not have experienced use of before. It may surface insights that you might not have access to develop by yourself.
Incidentally, it’s totally free and simple-peasy to test. Absolutely nothing to download. Absolutely nothing to install. No forms to complete. No charge card needed.
Just mind to http://growthbot.org and say hello. I am not to imply it’s guaranteed to help you get a campaign, but who knows. It might just put that small spring inside your step and knowledge inside your mind.
Read more: onstartups.com